Sunday, September 2, 2007

Example of some written work

I thought I would put up one of the writing tasks I've done just to show you all the sort of work I'm doing! (Just ignore the crazy formatting).

MEDIA RELEASE AUGUST 2007

Hunter Tourism to launch Hunter Region Disaster Relief Initiative

Hunter Regional Tourism Organisation, along with the Hon. Bob Baldwin and the Hon. Michael Costa, will launch its Hunter Region Disaster Relief Initiative this Friday (17th August) at the Hunter Valley Gardens.

The campaign will occur in the wake of the June long weekend storms, which devastated the Hunter and Central Coast regions, causing flash flooding and the beaching of the Pasha Bulker on Nobbys Beach.

Research has revealed that the Hunter tourism industry has suffered a loss of $60 million in revenue.

In partnership with industry, Hunter Tourism was successful in securing $600,000 for the Hunter from the NSW and Commonwealth Governments to restore tourist consumer confidence in our region.

The relief funding from the Government has been applied to an integrated marketing campaign which will commence on Sunday August 19.

The initiative, developed alongside the “Short Breaks from Sydney campaign” will encourage short breaks to Hunter destinations and will feature the slogan “You don’t have to travel far to feel a million miles away”.

The campaign will give significant exposure to five Hunter destinations, the Hunter Valley, Newcastle, Barrington Tops, Lake Macquarie and the Upper Hunter. The coverage will include TV advertising in Sydney and Regional NSW, advertisements in magazines and newspapers and online promotions.

The campaign will provide much needed assistance for those affected by the storms and flooding.

The initiative will run for four weeks, finishing on September 17.

For further information, please contact Andrew Fletcher, CEO of HRTO on 0407 410 017

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