Day one

Hi there,

I had my half first day at Hunter Tourism (working on the Hunter Regional Disaster Relief Campaign) yesterday and it all went pretty well!

Before I start, I should probably mention that the entire campaign has already been planned out in its entirety - Hunter Tourism, along with associated partners have already had a number of meetings outlining the exact communication and implementation tools which will be used. Anyway, back to my first day.

I got straight into it as soon as I arrived and began updating their local media database - this pretty much consisted of ringing up lots of local media outlets (think newspapers, radio stations, televisions stations) and making sure that we had the right information on the editors/media managers etc. This needed to be done pretty quickly so the invitations for the launch (on Friday) could be sent out.

I also spent some time helping Kate (another of the marketing/PR girls) chase up some of the media contacts. I'm already starting to learn some things from the experience - like the fact that journalists hardly ever answer their phones.

They had me prepare a media release later on in the day to promote the launch of the campaign. I'm pretty sure it will be sent out later in the week.

I go back there tomorrow and will once again be helping Kate confirm the guest/media list for the launch on Friday - this will mean ringing people up once again and confirming whether or not they got their invitations and if they will be coming.

I also get to go to the launch of the campaign on Friday (it's at the Hunter Valley Gardens). This should be a really good experience as I will be able to talk properly to the media I've been ringing all week. Bob Baldwin and Michael Costa will also be attending, so it's all quite exciting.

More from me later on the topic...

- Vicky